Outbound for marketing agencies
The pilot is free if you stop working with us within the first 30 days.
Book a 20-min call →Recent first meetings booked for our clients at
Referrals bring good clients, but you can't plan when the next one will show up, and that makes it hard to hire.
Every new client goes through you, so when you're busy with client work, nobody is selling.
Emails like "we help businesses grow" get deleted. Owners reply when the email mentions something true about their business and the offer is worth answering.
You need a reason to write to that company today and an offer worth answering. For an agency, the reason might be a company hiring its first marketing manager, or running ads that send people to a home page. We look for the reasons that fit what you sell and build the campaign around them.
Week 1
We pick two playbooks to A/B test and set up the domains and mailboxes you need to send. The mailboxes warm up for two weeks.
Week 2
A first list for each playbook, so you can see who we'd email and why. If LinkedIn is part of the plan, that campaign starts this week, since it doesn't need warm-up.
Week 3
The first emails go out. We answer the replies and send you the people who want a call.
Week 4 onward
We keep the playbook that books more meetings and replace the other one with a new test.
Email, LinkedIn or both. We run both, and on the first call we tell you which one fits your buyers.
You own everything. If we ever stop working together, the domains, the mailboxes, the lead lists (companies and people) and the email sending platform are yours.
In 4 months, an AI legal startup got
41
First meetings booked
$2.28M
Pipeline value
LegalTech AI
~4 months active
3.6x
industry avg positive reply
Connection requests: 6,076
Accept rate: 21.4%
Positive reply: 5.4% vs 1.5% avg
FinTech
~3 months active
2.1x
industry avg positive reply
Connection requests: 3,768
Accept rate: 20.2%
Positive reply: 3.1% vs 1.5% avg
Sustainability
~1 month active
2.2x
industry avg positive reply
Connection requests: 2,314
Accept rate: 15.4%
Positive reply: 3.3% vs 1.5% avg
We're a team of ex-founders who got good at go-to-market. We've run cold outbound for companies in marketing, recruiting, fintech, legal and sustainability, in the US, Europe and LATAM.
We build our campaigns with Claude Code and Clay (Clay Outbound Certified). Our team coaches GTM practitioners at Bootprint (previously Clay Bootcamp) and helps teach Digital Sales at IE Business School. Our founder, Martin Sacchi, holds an MBA from IE, completed an operations program at Wharton, and managed $400M+ in portfolios in finance at Compass Group before moving to sales.
We don't take every agency as a client. On a first call we'd like to hear what has and hasn't worked for you before, and share a few ideas for your market.
Hiring outside help is a risk, so the pilot is free if you decide to stop working with us within the first 30 days.
In 20 minutes we'll look at who your agency sells to and tell you if outbound makes sense. If it does, you'll leave with three ideas to start with.
Book a 20-min call →